SIUF

The SIUF (Shenzhen International Brand Underwear Fair) is an annual international trade fair for branded underwear, held at the Shenzhen Convention & Exhibition Center in China since 2006. As the most influential trade fair of its kind in all of Asia, the SIUF attracts over 10,000 trade visitors every year and presents a wide range of trendy fashion from the underwear and bathing textiles sectors. The fair also offers insights into new industry developments, such as functional leisure fashion, athleisure, body-shaping textiles (shapewear) and loungewear. The highlights of the event include the lavish opening ceremony, award ceremonies and a brand fashion show.

The organization of the fair is handled by Tarsus Exhibitions and the Shenzhen Underwear Association, with the support of the Guangdong Textile Association. The SIUF offers trade visitors from the underwear industry the opportunity to learn about current trends and developments, make new contacts, and maintain existing business relationships.
The SIUF will take place on 3 days from Friday, 19. April to Sunday, 21. April 2024 in Shenzhen.
Cycle:
annually
Product groups: Athleisure, beachwear, fabrics, lingerie, loungewear, men’s underwear, shapewear, stockings, swimwear, thermal underwear, …
Past editions:

19. – 21. April 2023

19. – 21. April 2022

x

18. – 20. October 2021

19. – 21. April 2021

11. – 13. July 2020

19. – 21. April 2019

19. – 21. April 2018

19. – 21. April 2017
Fair organizer
Tarsus Exhibitions & Publishing Ltd.
Room B1-B2, Floor 28, Junyao Plaza, No.789, Zhaojiabang Road
200032 Shanghai, China

www.tarsus.com
Shenzhen Convention & Exhibition Center,
Fuhua 3rd Rd., 518048 Shenzhen, Guangdong,
China